Your website can be a huge asset when it comes to your nonprofit’s volunteer efforts. But when using your website to boost support from potential volunteers, there’s a whole lot to consider. READ MORE >>
Using Your Website to Boost Volunteerism
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Measuring “Website Success” for Big Time Impact
The whole point of making a website is for it to help your organization in some tangible way. Whether that’s connecting with volunteers, boosting fundraising or educating your community, your website should help you do more good.
But without website measurement there’s no way to know if your website is actually helping your organization serve your community. READ MORE >>
3 Ways Your Nonprofit Website Can Boost Your Volunteer Efforts
Many nonprofits rely heavily on volunteers. For some, “rely heavily” is a significant understatement.
But recruiting and managing a legion of volunteers can be quite an undertaking. Sure it’s worthwhile, but coordinating this effort is a lot to juggle.
Many nonprofits underutilize their websites when it comes to managing their volunteer efforts. There are a wide variety of ways your website can help boost the efficiency and effectiveness of the way your nonprofit handles volunteers. READ MORE >>
9 Ways a Blog Can Help Your Nonprofit Website
You’ve likely heard plenty of times how beneficial a blog can be. But you’ve also probably experienced, or at least caught wind of how significant an undertaking starting a blog can be.
It’s no lie that launching and maintaining a blog can take a lot of time and energy. But it can also boost the effectiveness of your website in a wide variety of ways. READ MORE >>
Having a Bad Website Doesn’t Make Donors Want to Give
We talk to a lot of nonprofits about websites (which makes sense given what we do). And from time to time we hear organizations say something to this effect:
“We don’t want our website to be too good. We want people to know we need their donations.”
On the surface this reasoning seems to make sense. Donors don’t want to give to an organization that’s flush with cash. They’d much rather support a cause that needs their help. After all, these donors want to make a difference.
But that’s just it. They want to make a difference. And having a subpar website is not an effective way to demonstrate the difference they can make. READ MORE >>
Nonprofit Website Analytics: Measuring What Matters
Data is everywhere these days. It’s common (depending on your social circles I suppose) to hear folks debating the proper use of data or hammering home the importance of website analytics.
This surge in popularity is well deserved. Data is a crucial component of measuring website success. But with the growth in accessibility to data comes the need to sift through increasingly complex quantities of it. As the sea of data consistently grows, it’s becoming easier to get caught up in the current of your nonprofit’s data and end up veering off course. READ MORE >>
5 Ways to Avoid Annoying Your Nonprofit’s Twitter Followers
Twitter can be tough. Maybe you’ve been there before, crafting what you knew would be the perfect Tweet sure to throw your followers into a retweeting frenzy, only to have it go seemingly unnoticed. Keep your head up – it’s happened to us all.
Getting followers can be just as illusive. There are a wide variety of things you can do to promote follower growth. But that’s not what this post is all about. This post is about keeping those followers you already have.
The last thing you want to do is woo new followers only to annoy them into quickly leaving you behind. Here are five ways you can avoid doing just that. READ MORE >>
Personalizing Your Nonprofit’s Fundraising Message
If you’re anything like the majority of nonprofits out there, you’re likely trying to find new, creative and fruitful ways to raise money. It’s no mystery that fundraising is a pretty important part of an organization’s ability to do good in their community.
It’s also well known that fundraising is tough. READ MORE >>
Using Your Nonprofit’s Website to Build Trust with Visitors
We think trust is pretty important when it comes to running an effective nonprofit website. In fact, we think it’s so important we wrote up a whole article for GuideStar all about trust.
The post not only details a few reasons trust is so key, but also provides a list of suggestions to help develop trust with your website visitors. READ MORE >>
Time: The Unknown Cost of an Effective Web Presence
There are two types of cost when you’re talking about managing your organization’s web presence: financial costs and the cost of time. Most organizations I talk to are very cautious about financial costs, but don’t spend nearly as much effort thinking about the time they need to invest to have an impactful web presence. To help you better understand this often overlooked cost, let’s talk through each of the most expensive activities and some considerations to help you save time. READ MORE >>