We’re very excited to have our first ever post on Business Insider this past week. Jonathan’s article, 4 Things You Wish You Knew About Google, demystifies the way that Google determines its search results. This article not only outlines best practices in search engine optimization, but seeks to give concrete examples that can be used by anyone developing their online presence. You can read an excerpt of Jonathan’s article below and can read the entire article by clicking the link at the bottom of the page.