We’ve been very fortunate at JG Visual over the past few months to write for some of our favorite online news sources, including Mashable and Business Insider. We’re really excited to add a recent post on Social Media Examiner to the list. This article, entitled 6 Tips to Enhance Your Facebook Page with Photos, is aimed at helping organizations utilize photos to represent themselves effectively on Facebook. You can read an excerpt from David’s article below and can find the whole article by clicking the link at the end of this post.
6 Tips to Enhance Your Facebok Page with Photos
Cameras are everywhere these days. This access to photography, coupled with the rise of social media, means that not only can everyone shoot photos, but they can also share them with a lot of people. Utilizing photography in social media offers organizations an incredible opportunity to connect with others and showcase their brand in unique and interesting ways. For the purposes of this article, I’m going to focus on using photos on a Facebook page. Here are six tips to keep in mind as you incorporate photography into your Facebook page.
#1: It’s Not Personal, It’s Business
This common adage is not only often used to justify moral transgression but also provides a lot of insight when it comes to using photos to represent your brand on social media. Remember, these are not your personal photos. These photos will likely look different than the photos you upload to your personal Facebook profile.
And rightfully so. These photos are an extension of your brand. They instantly say a great deal about your organization to the casual observer. They certainly don’t need to be formal (in fact, usually they shouldn’t be) but they should always be professional. If there is anything you wouldn’t show to a client in person, it shouldn’t be online. If you have to even question whether a photo is appropriate enough to be used, it isn’t.
Read the Entire Article
If you’d like to read the entire article as it originally appeared on Social Media Examiner, please click here.