Allyson Lough

Allyson Lough

Allyson is our planner wielding, coffee sipping project manager.

Role at Wired Impact

Allyson is a project manager at Wired Impact. You can find her chatting with clients, meeting deadlines and keeping her finger on the pulse of projects. She loves getting to know clients and witnessing the passion they have for their nonprofit over the course of the project.

She makes sure each nonprofit’s true impact is made apparent on the finished website. Allyson takes pride in reviewing and sending over the team’s interactive deliverables. The overarching reviews of test websites are her favorite. It’s the first time she gets to click through and see everything the team has discussed, planned and labored over in action.

Why She Loves This Work

Allyson is really excited to be part of this marketing team advocating for nonprofits in the digital world! She has a special place in her heart for nonprofits and the great work they do, but she noticed many nonprofits don’t have websites that accurately portray their devotion and influence in their communities. She loves seeing the finished websites and how they empower nonprofits to reach their goals.

Helping the people who help people brightens her day. She gets to use her marketing and communication skills to connect people in need to real resources and advocates, something she wasn’t sure was possible until she found Wired Impact.

Her Path to Nonprofit Web Work

Allyson journeyed from the mountains of Virginia to attend college at the best university in the Bluegrass state. At the University of Kentucky, she studied all things marketing, advertising and Wildcat basketball. After four years, she considers herself an honorary Kentuckian full of passion for nonprofits.

Allyson began working with nonprofits during her time as an undergraduate and found that she wanted to marry her marketing know-how and her desire to help great causes. Before relocating to St. Louis to work at Wired Impact, she combined the two by serving as the communications coordinator for a local nonprofit event dedicated to supporting survivors of sexual assault.

Outside of Work

During college and afterwards, Allyson has advocated against sexual assault, domestic violence, and the culture behind the two. She hopes to see the cultural dialog around these issues become one of consent and bystander intervention.

You’ll find Allyson cheering on her Wildcats and talking about horse racing, as Kentuckians do. She also enjoys a good hammocking session, DIY projects, dark roast coffee and cake donuts.

Say Hello