Blog

Thank You for Donating
Web Content

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Creating a Stellar Thank You for Donating Page

Nonprofit fundraisers know how important it is to nurture relationships with donors. So when a visitor makes a donation on your website, what happens next? If you’re not sending them to a compelling Thank You for Donating page, you’re missing out on a huge opportunity to nurture donor relationships and keep these folks engaged on your site. (more…)

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nonprofit storytelling
Web Content

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Nonprofit Storytelling: How to Use One Person’s Story to Inspire Many

When we talk about nonprofit storytelling in your marketing, we’re talking about using real stories about real people who were or are in need of something that your nonprofit can provide them. Stories pack emotion, and people act on causes that make them feel something. Using more stories in your nonprofit marketing will engage your audience and inspire new supporters to get involved. (more…)

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newsletter names
Email Marketing

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How Better Newsletter Names Can Boost Your Subscriber List

There’s nothing inherently wrong with the word “newsletter.” Unless that’s not really what you’re offering. Many organizations are selling themselves (and their content) short by hiding it behind a lackluster name that only vaguely describes its worth. Nonprofits can use their newsletter names to attract and engage subscribers by better demonstrating relevance and value.
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