Blog

Fundraising Research
Online Resources

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Fundraising Research Reports: Summaries and Takeaways

Sifting through fundraising research reports is an important step in staying up-to-date on new trends and best practices to make sure that your nonprofit doesn’t fall behind the times. But it’s so easy to save a report to your website as you find it and never go back to actually read through the data and compare it to your nonprofit’s fundraising. Where’s the tl;dr (too long; didn’t read) version of all these reports? (more…)

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How to Build an Email List
Email Marketing

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How to Build an Email List for Your Nonprofit

Have you heard about the wonders nonprofits have accomplished through email, but feel limited by a small email list? Then you’re probably also wondering how to build an email list full of active supporters that you can call on to reach your goals. A well built out email list helps your nonprofit send updates and appeals to a base of supporters who cares about your mission, strengthening those relationships through consistent and friendly communication. (more…)

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how to get sponsors for events
Marketing Strategy

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How to Get Sponsors for Events with Better Marketing

Let’s face it, events are expensive. Event sponsorships are one way to offset the cost, keeping ticket prices down (or even free!) and funneling more event revenue directly to your nonprofit’s programs and operations. If you’re wondering how to get sponsors for events, it’s time to tap into your marketing skills to effectively identify and motivate potential business supporters. (more…)

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How to Promote Blog Posts
Web Content

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How to Promote Blog Posts for Nonprofits

The phrase “build it and they will come” does not apply to blog posts. I realize that could be a pretty frustrating revelation for those without ample free time to churn out awesome blog content and strategize the best way to promote each individual post. But, if you want people to see what you’ve written, you’ll need to also actively send them to your nonprofit’s blog from a variety of other places. In this post, we’ll break down how to promote blog posts on all of your marketing channels. (more…)

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MailChimp Master List Nonprofit Emails
Email Marketing

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How to Organize Your Emails With a MailChimp Master List

As you build your nonprofit’s email list, you’ll want to have a strategy for segmenting your subscribers along the way. Dividing your contacts based on the audience and their interests makes it easier to send them relevant information and requests. We think MailChimp is one of the best email marketing services for nonprofits, so this post will explain best practices for organizing your emails using a MailChimp master list. (more…)

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