If you want to see returns from your social media efforts, winging a strategy and posting whenever you remember is not the approach to take. Managing multiple social accounts? Have a (much too) long list of responsibilities outside of social media? Save time with a social media calendar that can keep you organized and on track as well as simplify things in a big way.(more…)
Is your nonprofit on the rise? As your organization spreads its wings, make sure your marketing efforts can keep up with technology that helps you make better decisions, reach more people and keep campaigns on track. Think beyond the basics with growth tools that will take your communications to the next level.(more…)
Using GoFundMe for nonprofits seems like a no-brainer as peer-to-peer and social fundraising continue to grow in popularity. The well-known crowdfunding company recently unveiled its latest generation of fundraising tools for nonprofits with GoFundMe CharityTM. But how does this new fundraising and events platform work and how does it match up with best practices for online fundraising?(more…)
From annual galas and conferences to award ceremonies and community picnics, your nonprofit’s website should be a crucial part of selling tickets or filling seats. Event landing pages serve as the central hub for your marketing efforts: giving attendees the information they need while giving you a place to link to when promoting the event in emails, social media, ads and more.(more…)
Did you know that a G Suite Basic account is available for free to eligible nonprofits? You’ll get Gmail, Docs, Calendar, Drive, Hangouts Meet and more. And most importantly, all of these tools can be used together to streamline standard processes and tasks at your nonprofit to be easier and more convenient.(more…)
When you have a big annual event, advocacy effort or fundraising campaign, creating a landing page for it on your website can simplify your marketing by sending people to a central location. And like all great digital tools, nonprofit landing pages are most effective when they have a solid plan and follow a few best practices.(more…)
From the beginning, we’ve been borderline obsessed with maximizing our impact. It’s what pushed us to focus solely on nonprofits in 2012. It’s what led us to move away from building large, custom (and expensive) websites in 2017 to find an approach that made sense for a wider range of organizations.
And today, it’s the driving force behind the introduction of our first tiered price offering.(more…)