Search Engine Optimization

Building Links
Search Engine Optimization

4

Building Links on Your Nonprofit Website

In the grand scheme of the web and its powers of interconnectivity, links are king. You want to link to relevant websites from your content, and you want relevant websites to link back to you. Having popular websites link to your site (building links) gives you a boost up in the eyes of search engines….

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Brainstorming Keywords
Search Engine Optimization

2

Brainstorming Keywords for Nonprofit Websites

Optimizing your nonprofit website for search is most definitely a significant/massive/time-consuming/etc. undertaking. And it all begins with brainstorming keywords. A list of around 500 keywords is a good starting point. Throughout the search engine optimization (SEO) process, you’ll chip away at this list and should end up with a final list of phrases that are…

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