Marketing Strategy

nonprofit newlsetter
Marketing Strategy

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Making the Most of Your Nonprofit Newsletter

If you’re in charge of your nonprofit newsletter, there’s a good chance that content creation and writing articles are continually on your “To Do” list. About two-thirds of nonprofits send out print newsletters, typically each quarter. On top of that, more than 40% of organizations are sending monthly email updates. Are you approaching content burnout?

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marketing acronyms
Marketing Strategy

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Website and Marketing Acronyms You Should Know

Websites are full of confusing acronyms that are not always well defined in industry articles or tutorials. The technological geniuses out there aren’t shy about letting you know all of the various bells and whistles in the digital world. But it definitely helps if you know what the heck they’re talking about when they start…

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Prep Nonprofit Website Project
Marketing Strategy

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6 Steps to Prep for a Nonprofit Website Project

So your nonprofit has a website project coming up, does it? Well congrats! That’s very exciting. This is a chance for you to overhaul the way you’re approaching your community and drive an influx of visitors to become supporters of your cause. It’s also a daunting task that’s undoubtedly going to require a tremendous amount…

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Nonprofit Website Analytics Measure What Matters
Marketing Strategy

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Achieving Your Nonprofit’s Marketing Goals

I’m going to start this post by making a major assumption. If you’re at the point where you’re looking to achieve your nonprofit’s marketing goals, I’m going to assume that you’ve already developed some stellar ones. If you haven’t, it’s time to pump the brakes for a moment.

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