Marketing Strategy

A Day in the Life of a Nonprofit Website Graphic
Marketing Strategy

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A Day in the Life: How Websites Work for Nonprofits

A well-built website never clocks out. Sound asleep? On vacation? In a meeting? A nonprofit website will carry on its day-to-day life whether or not you’re paying attention—which makes it easy to overlook all that the website does for your organization. To see how websites work for your cause around the clock, we’ve put together…

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Year-End Fundraising
Marketing Strategy

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Year-End Fundraising: Create Your Plan Now

You’ve probably noticed that nice boost in donations during the months of November and December in past years, as supporters assess their finances, get in the holiday giving spirit and squeeze in tax-deductible donations before the end of the year. But what if you could see that number spike up even further? Get strategic with…

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8 Questions to Inform Your Nonprofit Marketing Strategy
Marketing Strategy

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8 Questions to Inform Your Nonprofit Marketing Strategy

Everything works better with a plan. And your nonprofit marketing is no different. When it comes to making your organization’s strategy, it pays to come at it thoughtfully and prepared. I know, it may sound like extra work. But it’s crucial to first consider things like your organization’s goals and the marketing channels you’ll use…

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