Social Media

Social Media

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Hot Tips for Summer Social Media Marketing Campaigns

Even if your organization doesn’t have a distinct summer season—like those serving youth or offering outdoor programs—that doesn’t necessarily mean that your communications plan for summer months should go unchanged. In many ways, it’s the perfect time to try to grab some attention, especially with well-crafted social media marketing campaigns.

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Social Media

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Social Media for Nonprofits: 9 Quick Updates to Improve Results

We see lots of nonprofit communications folks struggle to stay relevant on social media, especially on top of all of the other communications campaigns and day-to-day duties on their plates. It’s tough out there, but a few tweaks and standard practices in social media for nonprofits can help your profiles look more professional and encourage…

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Nonprofit Social Media Calendar
Social Media

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Create a Nonprofit Social Media Calendar [Template]

If you want to see returns from your social media efforts, winging a strategy and posting whenever you remember is not the approach to take. Managing multiple social accounts? Have a (much too) long list of responsibilities outside of social media? Save time with a social media calendar that can keep you organized and on…

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Fundraising on social media
Social Media

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Fundraising on Social Media: Create a Plan That Works

I’m guessing you’ve rolled your eyes and kept scrolling past other nonprofits’ posts on social media. Without the space that your website and email allow, it can be tough to re-lay the whole picture, and a regular posting schedule is easy to fall off of. Which means many organizations can come across as money grabbers…

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People Using Twitter on a Couch with Emoticons
Social Media

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Twitter for Advocacy: How to Shape Your Strategy

As your marketing program matures, you’ll find that you use social media channels differently based on your strategy and target audiences. This is especially true for nonprofits developing advocacy campaigns. Using Twitter for advocacy presents a lot of opportunities as long as you have a plan in place to make the most of the channel…

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Should Your Nonprofit Start a Facebook Group?
Social Media

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Should Your Nonprofit Start a Facebook Group?

Nonprofit supporters feel more connected to a cause when organizations create the feeling of a close-knit and supportive community. But what else can you be doing to encourage conversation and community amongst your supporters? A Facebook Group is a free and easy way to encourage discussion and connections in a place where your supporters are…

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