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Google Ads for Nonprofits: How to Manage an Ad Grant Account

Getting lost in your nonprofit’s Google Ads account? Not sure what changes to make or how to get your numbers up? Just getting started and stressing over how to maintain things over time? Google Ads for nonprofits have a somewhat steep learning curve. Once you understand how the ads, keywords and landing pages work together in your account, monthly maintenance can feel a lot less overwhelming.

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