Determining whether your nonprofit needs a website refresh or a full website redesign can be challenging. With so many factors to weigh, it’s easy to feel uncertain about where to start.

The goal with this Website Redesign vs. Refresh Quiz is to simplify the process, guiding you through 12 key questions about your current website to help you decide if a refresh or redesign is best.

Plus, you’ll get detailed insights based on your responses, so you’ll understand exactly why the recommended approach fits your nonprofit’s needs.


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Visitor Experience

1. Do you like the overall look of your current site?*
Consider whether your website’s design still feels fresh, modern and visually aligned with your brand.
2. Are you proud to send people to your website?*
Think about sharing your website with potential donors, volunteers, job applicants or members of your community.
3. Is information on your website easy for visitors to find?*
Reflect on how easy your navigation makes it for visitors to quickly locate information or take key actions.
4. Does your website look good on phones and tablets?*
If you’re not sure, visit your site on a phone and a tablet. Does the layout adjust smoothly, and are you able to navigate the site without manually zooming in?
5. Does your site meet accessibility standards?*
Think about whether your site’s accessible for visitors with disabilities, including those using assistive technology like a screen reader or visitors with visual or hearing impairments.

Website Infrastructure

6. Have you had any security issues with your website?*
Consider whether your site or visitor information has been compromised or hacked in recent history.
7. Has the technology powering your website been updated in the last three months?*
Reflect on whether your content management system (CMS), plugins and other website tools have been updated recently to keep your site fast and reliable.
8. Does your site load quickly with minimal downtime?*
Think about how fast your site loads on all devices and whether you’ve experienced frequent outages or slowdowns.
9. Does your website connect with the other tools you use?*
Consider whether it seamlessly integrates with key third-party tools like your fundraising tools, CRM and email marketing systems.
10. Do you have all of the key website features you need?*
Think about whether you have essential features like donation forms, event registration, volunteer sign-ups and any other tools you rely on.

Management and Support

11. Are you planning to stick with your current website partner for this project?*
Consider whether you enjoy working with your current partner and trust them to make the changes you need. If you’re planning to work with someone else, think about whether you’ll be able to get your current site’s code from your partner.
12. Is it easy to update the content on your website?*
Can your team easily make updates without needing outside help?

Contact Information

Almost done! Please share your contact information to get your detailed results breakdown sent to your inbox.
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