508 results for "blog"
Are you ready for a new year of nonprofit web design and digital marketing? The Wired Impact team keeps a close eye on website trends and emerging technologies, which helps us collaborate with a wide range of nonprofits looking to share their missions in creative ways.
If you’re in charge of your nonprofit newsletter, there’s a good chance that content creation and writing articles are continually on your “To Do” list. About two-thirds of nonprofits send out print newsletters, typically each quarter. On top of that, more than 40% of organizations are sending monthly email updates. Are you approaching content burnout?
Nonprofits distribute a wide range of content on social media, from photos, video and infographics to invitations, reports and blogs. Regardless of whether you’re looking to educate, inspire or raise money, perfecting your social media call to action will help make sure that your content converts followers into something more.
Nonprofits are sending more emails than ever before, especially email newsletters. But does news content really raise revenue? As email fundraising continues to grow and play a big role (nearly 30%!) in all online fundraising, it’s time to look at what you’re sending.
Writing a marketing report for your Board can quickly turn into a laundry list of new materials, media coverage and the number of visitors to your nonprofit’s website. The real results of your work can get lost in the shuffle.
In the grand scheme of the web and its powers of interconnectivity, links are king. You want to link to relevant websites from your content, and you want relevant websites to link back to you. Having popular websites link to your site (building links) gives you a boost up in the eyes of search engines….
Even if you feel like you’ve hit your content marketing stride, it’s important to pause and take stock every now and again. Being a great marketer goes beyond writing well about your organization. According to our content rules, it also means you’re crafting new content regularly, making sure it adds value for your audience, and…
It’s no surprise that web page content can hold up the website design process in a big way. It’s the leading cause of delays for website projects as people either scramble for content or scratch their heads wondering how to even begin the process of writing compelling copy.
Attempting to sort through analytics reports can be massively confusing in and of itself, so why don’t we throw so undefined acronyms into the mix? If you’re like most people, acronyms like CTR and KPI aren’t the most obvious as to what they actually mean.
Whether it’s your first or your fifth year taking part in Giving Tuesday, there’s a lot you can do to make sure that your campaign succeeds.