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Your organization is established, and you know that you’re accomplishing great things. But you haven’t yet been able to establish a large following, and sometimes it can feel like you’re speaking into the void when you send an email or publish a blog post.
As you likely know, a dedicated nonprofit fundraiser is one of the top ways to earn revenue for your mission. However, in order to attract supporters and collect gifts, you need a strong marketing strategy to promote that fundraiser.
Volunteer recruitment is one of the main priorities of many nonprofits, but are you actively working to move those efforts forward? When was the last time you took steps to shake up your online volunteer recruitment? Nonprofit websites have the power to attract new and dedicated volunteers to your organization. But only if you take…
Your success as a nonprofit marketer is tied to how your organization views communications and sets goals for this area of work. An outdated marketing mindset holds the organization back and can leave you struggling to prove that your strategies are working to advance the mission.
We get asked all day long how to get people to donate online. How to get people to give more. How to boost online donations. And the answer may seem simple, but there’s really nothing simple about it. To increase online donations, make it easier for people to give.
Is there an awareness month, day or week that’s relevant to your cause? Joining the conversation through an awareness campaign can bring in new supporters that care about your cause. They may even be willing to share their passion with friends, family and social media followers.
Your year-end giving campaign has ended, and we can all collectively take a deep breath. But before moving on, it’s important to answer two questions. How did it go? And why?
How great is it when someone lands on your nonprofit’s website and makes a donation without you having to lift a finger? Who doesn’t want more of that?! The trick is figuring out what donors want from nonprofits and making sure that you offer it on your site when the timing is right.
It’s not too difficult to picture a scenario where you need to add some content to your website, but you’re not quite sure where to put it so that people can find it. And once you start pulling at that string, you find that the whole organization of web pages on your nonprofit website comes…
Ready or not, the time has come to set your marketing and communication goals for 2021. But rather than give you a huge list of more things to do, let’s take a step back and consider how your communication strategy should evolve, not expand, after a wild year.