508 results for "blog"
We all know that it’s important to collect testimonials and stories to use in your nonprofit’s website content, campaigns, fundraising asks and various other marketing pieces. Harnessing the power of a good story can inspire your audience to action.
Sure, you might have a page on your organization’s website to list out your mission and vision. Given the state of the world, maybe there’s even a recent statement or blog post about your nonprofit’s commitment to your community, public health or racial injustice. But your website can do a whole lot more to communicate…
When it comes to Giving Tuesday matching donations, do you immediately think about trying to score the elusive Facebook match? As many organizations have discovered, putting all of your fundraising eggs (and marketing hype) in that basket is likely to end in disappointment. For Giving Tuesday 2020, offer your own matching gift challenge instead.
Whether you’re a professional at an animal shelter, a food bank, a school, or another organization, recurring donations relieve some of the stress that comes with securing enough funds each month for your nonprofit, which allows you to continue striving toward your cause. Considering that 11.56% of total fundraising came from recurring giving last year,…
Whether your organization is applying for grants or offering them, creating compelling content for your website is an essential part of showcasing your credibility, offering transparency, and demonstrating impact. Learn how to uplevel your grant writing and grantmaking efforts by putting your website to good use.
With so much nonprofit (and regular!) life transitioning online this year, it seemed like nonprofit training opportunities were popping up left and right. There’s definitely been an uptick in online conferences, webinars, speaking engagements and tutorials—but we think it’s safe to assume that you didn’t always have the time to tune in.
Has your nonprofit had peer-to-peer fundraising campaigns in the past? After the campaign, did you follow-up with fundraisers? How? If you’re still lumping fundraisers in with your typical donors, or even worse, not following up with them at all, it’s time to start thinking about a fundraiser retention strategy.
Getting lost in your nonprofit’s Google Ads account? Not sure what changes to make or how to get your numbers up? Just getting started and stressing over how to maintain things over time? Google Ads for nonprofits have a somewhat steep learning curve. Once you understand how the ads, keywords and landing pages work together…
Getting started as a new organization means making a lot of decisions and trying to set up your nonprofit for success long into the future. But there are common marketing mistakes and missteps we see regularly that cause headaches as you grow.
Spreading awareness may seem like it should be as simple as blasting out an email or posting on social media. But, if you’ve ever tried, you’ll know it’s a lot more complicated than that.