508 results for "blog"

How to Make Website Analytics Reports for Your Nonprofit [Template]

If you’ve ever been asked to report on your nonprofit’s digital marketing efforts, you know the panic that comes along with a request like that. What information do they need? Where are you going to get it? How do you best present the information? This post will help you learn how to organize your data,…

Creating & Using Nonprofit Marketing Funnels

There are likely a variety of ways for a new contact to discover and interact with your organization on their way to becoming a super supporter. Nonprofit marketing funnels help clarify those journeys, allowing you to focus on strategies that move them to complete your most important goals.

11 Web Design Issues That Hurt Nonprofit Website Conversions

What’s the point of your nonprofit website? If we had to guess, it’s to spread awareness of your organization’s mission and ultimately get people to take some sort of action on your site, like submit your contact form, sign up to volunteer or make a donation. You don’t want anything to get in the way,…

The Trouble with Nonprofit Website Design Inspiration

When you need a creative spark, looking around for website design inspiration can jump-start your brainstorm and help you decide your likes and dislikes. But if you’re not careful, compiling a bunch of examples can get your website project off on the wrong foot.

7 Ways That Web-Based Fundraising is Changing

Online fundraising is always shifting and so should your nonprofit’s strategy. But that’s not the same as jumping on every shiny new trend. There are more foundational changes afoot that are important to consider as you work to create a plan and get meaningful results from web-based fundraising.

10 Nonprofit Social Media Posts to Add to Your Editorial Calendar

Who here isn’t guilty of forgetting about social media? Scrolling through your feed, you realize with just a hint of shame that it’s been over a month since you posted anything on any of your channels. Nonprofit social media posts often slip through the cracks when things get busy, but it doesn’t need to be…

5 Fundamental and Incredibly Exciting Rules for Internal Website Links

Making great web content for your nonprofit doesn’t mean putting together fancy graphics and clever copy. In reality, one of the most common website mistakes we encounter is a seemingly small detail: forgetting about links. If you haven’t been sprinkling in helpful website links that guide visitors (and search engines) through your content, it’s time…

8 Nonprofit Marketing Campaigns We Love

Whether you’re promoting a big milestone at your nonprofit, looking to fund a specific need, or hoping to switch up your year-end fundraising this year, nonprofit marketing campaigns are your best friends.

How to Measure Marketing Results: Is Your Nonprofit’s Campaign Effective?

We know we’re nerds, but we think it’s super cool that you can use free tools like Google Analytics to measure marketing results and learn about the people who visit your website. Data can be overwhelming. It can be frustrating to figure out, a pain to compile, and easily pushed aside when time-sensitive tasks arrive…