508 results for "blog"
When it comes to job descriptions, nonprofit staff members are all too familiar with the phrase “other duties as assigned.” And more often than not, someone that’s already juggling marketing odds and ends also finds themselves in charge of website maintenance.
Nonprofit supporters feel more connected to a cause when organizations create the feeling of a close-knit and supportive community. But what else can you be doing to encourage conversation and community amongst your supporters? A Facebook Group is a free and easy way to encourage discussion and connections in a place where your supporters are…
Are your visuals and content pretty well standardized across your nonprofit’s website? If not, you could appear messy to potential supporters who land on your website. Or, even worse, you could be sending them mixed messages. Consistent nonprofit branding solidifies your organization’s look and personality, instilling a unified and coherent picture for supporters and the…
How does your nonprofit approach its annual appeal? Do you create a strategy for promoting the campaign that aims to increase its reach and effectiveness? If not, this is your year to strategize a plan of action that makes use of all the strengths that your marketing and fundraising teams have to offer.
If your organization has a Pinterest account that’s full of content from around the web, you might not be using the platform to its full potential. Creating pins that link back to your own website is key.
Educate. Motivate. Entertain. Content serves many purposes on a nonprofit website and can take many forms, from text and videos to interactive graphics. Get tips and inspiration for your organization with 21 examples of websites with amazing content.
Ever left a website after you couldn’t find what you were looking for? A great design or even well-written content doesn’t mean that visitors will be successful in finding information and understanding your cause. Making a user-friendly website is the first step to achieving your goals and helping your supporters take action.
As with any project, having a game plan for your nonprofit’s marketing allows you to strategically work toward achieving key goals. Creating your first nonprofit marketing strategy may seem like an insurmountable wall, but, by focusing in on your top three goals and your nonprofit’s most familiar marketing channels, you can break up the planning…
Everything works better with a plan. And your nonprofit marketing is no different. When it comes to making your organization’s strategy, it pays to come at it thoughtfully and prepared. I know, it may sound like extra work. But it’s crucial to first consider things like your organization’s goals and the marketing channels you’ll use…
Other than the feel-good act of donating to a cause they care about, what does it take to get someone to give? Whether you’re trying to get a supporter to donate for the first time or encourage a current donor to make another gift, some nonprofits are turning to donor incentives to seal the deal.