Year-end giving, especially in the thick of the holiday season and Giving Tuesday, always seems like a crunch. Creatively, you’re trying to make sure that your organization stands apart from the rest. Logistically, you’re scrambling to get all of the pieces out the door and ensure that marketing and fundraising systems are working properly.
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See the Library The library system showcases your expertise by giving your resources, reports and more the attention they deserve. See how in this video tour. Available on Amplify plan Works with any design option Includes ongoing updates Adaptable to a Wide Range of Formats You have ultimate flexibility when it comes to using the…
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Making the most of your Google Ad Grant requires a content strategy from start to finish. In addition to writing the actual ads, nonprofit organizations often overlook the most crucial part: where people land on your website and what you want them to do next. Creating the best landing page for Google Ads is an…
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Few events can match the fundraising and engagement power of a well-planned charity auction. However, the success of an auction is directly impacted by how effectively you’re able to market it, just like any other type of event you might host and promote.
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When your organization isn’t getting a ton of website engagement, it’s frustrating to figure out what to do next. There’s a tipping point where pushing visitors too hard to do something—donations, email signups, event registrations—becomes annoying and they’d rather leave your site than see another pop-up or intrusive message. But have you considered using your…
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You’re in the news! Now what? After all the work to get your nonprofit noticed, it would be a waste to let your media attention fade away into the night.
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So you’re the new person in charge of your nonprofit’s website management. First of all, welcome. Also, here are three dozen items for you to tackle and updates that need to be made, and they’re all urgent. Good luck!
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Visual content is compelling, and it can have a significant impact on how we perceive the world and the people in it. We see and consume images of people all the time—on social media, on websites, on television, in advertisements, in print, and in our everyday surroundings.
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Wondering why you keep hearing about accessibility in marketing and web design? It’s not a nonprofit thing or even all that new (though we did include it in our marketing trends for 2022). There’s a loud call for organizations of all kinds to fully learn and embrace values of diversity and inclusion that extends into…
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When you (or someone on your team) is responsible for managing updates to your nonprofit’s website, you’ve got a variety of tasks and interests to consider. But one area you might overlook until it’s too late is what the heck happens when a website manager leaves their position.
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