Getting website visitors to donate online is hard. It’s difficult to drive visitors to your website in the first place. Once a visitor is on your site, it’s tough to inspire them and get them invested in your cause. Even after they’re invested, it’s no easy feat getting them to decide to support your nonprofit with a financial contribution.
That’s a lot to tackle in one blog post, so let’s focus in a bit.
Instilling a sense of confidence in your organization can go a long way in leading a potential donor to give. READ MORE >>
Everyone (and most likely their grandma) has heard of Facebook. Most nonprofits have at the very least started establishing a basic Facebook presence. Developing a Facebook presence makes sense given the platform has over 1 billion monthly active users.
One of the biggest knocks against the Facebook user experience has always been its lack of a strong search feature. READ MORE >>
We’re excited to announce the launch of the new website for the recently formed Michigan Coalition for High Student Standards. READ MORE >>
Building a website for your nonprofit is a long but rewarding process. It requires a ton of preparatory work, searching for the right web design company, and a thoughtful evaluation of the features and functionalities that your site needs.
After all this work, and before the actual programming of your site, comes what I like to call “the fun part” – deciding what your site will look like. Safely placed into the hands of a competent designer, your vision will be transformed into a beautiful and easy to use site.
But in order to hand over your vision to the designer, you must first shape it. Here are a few questions to get you started. READ MORE >>
Do links really warrant a blog post all their own? When developing content, links are often an afterthought (if to be honest they’re given any real thought at all).
Not only is this approach a mistake, but it can significantly hamper your nonprofit’s ability to raise money, drive volunteers and get site visitors excited about the work you’re doing as an organization. READ MORE >>
When your nonprofit decides to build a site, you should have certain goals in mind. This could be boosting fundraising, increasing volunteerism or any other number of mission-driven aims.
You could have the most beautiful website in the world, but if it isn’t helping your organization achieve your goals it’s not benefitting you as much as it could be. Generally you’ll want your visitors to be taking meaningful action throughout your nonprofit’s website.
And that’s where strong calls to action come into play. READ MORE >>
Privacy policies are often an afterthought in the nonprofit website world. That’s probably because they’re rarely viewed by visitors and are all too often stuffed with legal jargon that’s only loosely recognizable as English.
We’re thrilled to announce the launch of the new St. Louis Regional Health Commission website. The Regional Health Commission (RHC) is a collection of awesome folks working to improve access to care and health outcomes throughout the St. Louis area.
Not only are they doing incredible work, but they’re doing it in our neighborhoods. READ MORE >>
When it comes to website data, it’s pretty easy to get lost in the deluge of data that’s readily accessible. Measuring your online fundraising is no exception. It’s important to hone in on what truly matters to your nonprofit.
But what is it that really matters? And how can you boost overall fundraising? READ MORE >>
Attention spans are short these days. At least that’s the claim I read and hear all the time. But I think it’s time we let attention spans off the hook. Shrinking attention spans aren’t to blame for the lack of engagement on sites across the web. If visitors don’t engage, it’s your website’s fault. READ MORE >>