People give to people. That’s an adage many nonprofits swear by, and for good reason. The lifeblood of volunteers and the generosity of donors can depend a lot on how well a nonprofit can make connections to these important supporters.
About Us pages have a tendency to stump people. It’s the equivalent of the job interview question, “Tell me about yourself,” and seems to elicit the same amount of dread. Talking or writing about yourself isn’t as easy as it sounds when you consider the task: where do I begin, what do I leave out, and…
Photo essays seem like a daunting undertaking accomplished only by the massively creative unicorns living in our midst. They’re popular among the New York Times and Times of the world. However, you can easily learn how to make a photo essay, too.
What goes into making a great blog? Posting frequently is one thing. Great content is another. We’ve provided ways a blog can help your nonprofit website and tips and inspiration. But we’re going to take a page out of our own book, and be specific, actionable and (reasonably) brief in this post.
In a perfect world, we could churn out good content marketing with ease and time to spare. But we know the reality is that producing good content requires time and effort you’re likely short on. The good news is that you don’t have to start from scratch.
When it comes to web content, sometimes it’s worth sweating the small stuff. Like really small stuff that you probably never noticed or paid much attention to on a website.
Persuasive and painless. This one-two punch can be a good way to think about crafting signup forms to grow your list of subscribers. It’s about immediately drawing people in and then making the signup process quick and easy. And content has a lot to do with that.