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How to Write an About Us Page for Your Nonprofit

About Us pages have a tendency to stump people. It’s the equivalent of the job interview question, “Tell me about yourself,” and seems to elicit the same amount of dread. Talking or writing about yourself isn’t as easy as it sounds when you consider the task: where do I begin, what do I leave out, and…

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4 Nonprofits with Awesome Blogs

What goes into making a great blog? Posting frequently is one thing. Great content is another. We’ve provided ways a blog can help your nonprofit website and tips and inspiration. But we’re going to take a page out of our own book, and be specific, actionable and (reasonably) brief in this post.

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4 Tips to Optimize Your Signup Forms

Persuasive and painless. This one-two punch can be a good way to think about crafting signup forms to grow your list of subscribers. It’s about immediately drawing people in and then making the signup process quick and easy. And content has a lot to do with that.

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