Blogs have come a long way over the years, from low-tech personal diaries to hipster enclaves. But how does blogging work for nonprofits? And is it really something you should start doing as part of your communications plan?
Say you post a story about a community member with a strong connection with your cause that you know will resonate with your supporters. When you have a commenting feature on your blog, your readers can actually engage with the story, sharing their own personal connections or words of encouragement and advice—all through the blog…
Struggling with getting readers to your blog? It’s a common problem we’ve seen with a wide variety of nonprofits. But before you give up on blogging altogether, consider adjusting the way you write the blog post title with a few simple tips. A good title could be the difference between someone reading your nonprofit’s blog post…
The phrase “build it and they will come” does not apply to blog posts. I realize that could be a pretty frustrating revelation for those without ample free time to churn out awesome blog content and strategize the best way to promote each individual post. But, if you want people to see what you’ve written,…
Want to expand your audience and build your reputation as an authority in your space? Isn’t that the dream? Thoughtful guest blogging for authoritative blogs with larger and more established audiences could just be the stuff that dreams are made of.
You’ve finally given into the hype and decided to start a blog on your nonprofit website. But how do you know which blog features to include in your new blogging system? To make your new blog as easy to use as possible for both you and your readers, it’s important to take the time to…
You might have noticed that we feel pretty strongly about blogs here at Wired Impact. Whether we’re talking about website structures or driving website traffic, there’s a role for a blog to play in your nonprofit’s marketing. But even though blogs are a well-established tool these days, many organizations struggle with getting started or finding…
Are you getting started with your nonprofit’s first blog? Or finally finding the time to think a little more strategically about the blog you already have on your website? You’re probably worried about how you’re going to keep up with it, which is why now is the perfect opportunity to pause and put together your…
We’ve all been there. Supporters are expecting that blog post tomorrow, and you’re staring at a blank screen. Search engine optimization (SEO) is the furthest thing from your mind. There’s a lot of apprehension for many nonprofits around the benefits of keeping up with a blog, much less working toward SEO for blogs.
A well-tended blog can attract a wide range of people interested in your cause. And there are a variety of ways for you to increase blog traffic — traffic that may lead to new donors, supporters, media attention and more people using your resources, just to name a few benefits.