No one comes into a website project thinking, “Gosh, I really hope I can drag this out over the next 18 months.” Most of the organizations we talk to are hoping to launch yesterday but don’t know how to build a website quickly without sacrificing things that are important to them.
Have a little extra time on your hands? Whether it’s because you’re heading into your slow summer season or because coronavirus has put components of your strategy on halt, there are marketing projects you can keep busy with now to prepare for when things pick back up in the coming months.
You’ve probably been advised a few (dozen) times to relate your work as a nonprofit marketer back to your larger goals as an organization. And for good reason — it’s timeless, tried-and-true advice! And marketing project management is useless without that key step.
It’s the end of the week and you’re packing up to head home when the email arrives: a request to make a new brochure for an upcoming event. Oh, and it’s next week. Can you help? Nonprofit marketers know this scenario a little too well.
Are you getting the courage to pitch a new website to the powers that be at your nonprofit? Before you make an impassioned plea about why you need a new website, build your case by using more accessible terminology, gathering evidence and using compelling facts.
Launching your new nonprofit website can be a stressful time, we know. You want to check and double check all of your bases before your pet project is live for everyone to see. We came up with a website checklist of everything you should complete, double check and discuss with your developer before your site…
Making your case for a new website can mean having some difficult discussions, especially when the person controlling the budget doesn’t understand that there’s a problem that needs fixing. To get the ball rolling with a skeptical executive director, we’ve put together a list of website redesign questions that can help guide your initial conversation.
Calling all list makers and sticky note fanatics! If you’ve been looking for a simple way to keep track of tasks, ideas and other moments of brilliance, Google Keep is a free and easy-to-use solution that stores everything online.
Beyond the technical parts of creating a new site for your organization, developing a communications plan is an important part of getting ready for launch. Make sure that your key audiences are informed and enthusiastic using our new website checklist for nonprofit marketers.
Are you ready for a new year of nonprofit web design and digital marketing? The Wired Impact team keeps a close eye on website trends and emerging technologies, which helps us collaborate with a wide range of nonprofits looking to share their missions in creative ways.