Conversion Optimization

Usability

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Do You Need a Website Pop-up? Nonprofit Best Practices in 2020

We’ve recently seen a sharp uptick in requests to add pop-ups and alert bars to nonprofit websites—and for good reasons. Organizations want to make sure that their online visitors don’t miss important announcements and changes to service. But what about other types of website pop-ups? Are they right for your goals? And are you using…

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Event Landing Page for Nonprofits
Web Content

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How to Make an Event Landing Page for Your Nonprofit’s Website

From annual galas and conferences to award ceremonies and community picnics, your nonprofit’s website should be a crucial part of selling tickets or filling seats. Event landing pages serve as the central hub for your marketing efforts: giving attendees the information they need while giving you a place to link to when promoting the event…

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Online forms for nonprofits
Usability

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6 Online Forms for Nonprofits to Build on Your Website

What if you didn’t have to coordinate information collection through a variety of patchwork methods any longer? What would you do with all of your new free time? Online forms on your nonprofit’s website allow you to easily collect information for a variety of key items, from donations to email newsletter sign-ups to client stories….

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How to Build an Email List
Email Marketing

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How to Build an Email List for Your Nonprofit

Have you heard about the wonders nonprofits have accomplished through email, but feel limited by a small email list? Then you’re probably also wondering how to build an email list full of active supporters that you can call on to reach your goals. A well built out email list helps your nonprofit send updates and…

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