Fundraising and nonprofit marketing can overlap in lots of different places. Why not share the data love as well? Using donor data in your marketing initiatives can move your organization closer to the common goal across the nonprofit sector: increasing donations.
A matching gift challenge campaign is a proven way of motivating donors to give and feel like they’re getting a deal. But who wants to hear “double your impact!” one more time? Not me, that’s for sure.
Are your supporters refraining from giving online? Did you see little to no growth in online donations last year? Or maybe things have been stagnant the past few years? While there’s a lot that goes into online fundraising, from strategy to execution, it all feeds into the success of your online donation process. New year,…
There are several strategic options to consider when it comes to fundraising for your nonprofit, but there’s one powerful social giving method that can really boost your efforts and propel you toward achieving your mission. We’re talking about peer-to-peer fundraising.
Transitioning to a major gifts fundraising model is an exciting way to accelerate your nonprofit’s growth and achieve your mission. But it can mean hitting the restart button on many of your organization’s standard processes, including marketing and communications.
Using GoFundMe for nonprofits seems like a no-brainer as peer-to-peer and social fundraising continue to grow in popularity. The well-known crowdfunding company recently unveiled its latest generation of fundraising tools for nonprofits with GoFundMe CharityTM. But how does this new fundraising and events platform work and how does it match up with best practices for…
Why aren’t more people supporting your nonprofit? What are you doing wrong? If you’re forgetting about digital fundraising and the best practices you should follow to get online donations, there’s your answer.
When a new supporter subscribes to your nonprofit’s email newsletter, the ideal situation is that they one day (preferably soon) become a donor — right? What if you could speed up that process and begin transforming subscribers into donors without even thinking about it?
I’m guessing you’ve rolled your eyes and kept scrolling past other nonprofits’ posts on social media. Without the space that your website and email allow, it can be tough to re-lay the whole picture, and a regular posting schedule is easy to fall off of. Which means many organizations can come across as money grabbers…
Online fundraising is always shifting and so should your nonprofit’s strategy. But that’s not the same as jumping on every shiny new trend. There are more foundational changes afoot that are important to consider as you work to create a plan and get meaningful results from web-based fundraising.