fundraising

social media ambassador
Social Media

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4 Benefits to Starting a Social Media Ambassador Program

Whether you’re looking to educate, fundraise or inspire, social media offers endless opportunities. But it also presents a challenge: breaking through the noise of other nonprofits doing the same thing. What if you could spread the word more easily – and with more impact – with supporters you already know? That’s exactly what a social…

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Man Considering Nonprofit Marketing Failure
Marketing Strategy

2

Why Your Nonprofit’s Online Marketing Fails

In my time doing nonprofit marketing I’ve browsed a ton of websites, read more email newsletters than I can count and scrolled through more Twitter feeds than I’d care to admit. And often, I see the same major marketing issues creep up for so many nonprofits. Below I’ll discuss the most common causes of nonprofit…

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Donate page donor friendly
Web Content

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Is Your Donate Page Donor-Friendly?

The idea of your Donate page not being donor-friendly is pretty crazy, but you’d be surprised how often it happens. It’s easy to get wrapped up in internal priorities and forget to consider what the person actually making the donation would prefer. And, unfortunately, the less you think about your donors in the development of…

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Donor Retention Emails
Email Marketing

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4 Emails to Improve Donor Retention

If you’re like most nonprofits, donors play a huge role in your success. Their support enables you to make an impact. A large percentage of your time is devoted to ensuring you’re doing everything you can to encourage people to support your cause. Getting them to give is your goal, but getting them to give…

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