How great is it when someone lands on your nonprofit’s website and makes a donation without you having to lift a finger? Who doesn’t want more of that?! The trick is figuring out what donors want from nonprofits and making sure that you offer it on your site when the timing is right.
Are you feeling groggy today after 24 hours of fundraising? The Giving Tuesday hangover is real—for you and donors. We have the cure to help all of you get through the rest of the busy year-end appeal season: make feel-good fundraising content that offers a (virtual) big hug.
The COVID-19 pandemic is far from over, but despite ongoing uncertainty, many parts of daily life have stabilized. Working from home is our everyday reality rather than a sudden change.
When it comes to Giving Tuesday matching donations, do you immediately think about trying to score the elusive Facebook match? As many organizations have discovered, putting all of your fundraising eggs (and marketing hype) in that basket is likely to end in disappointment. For Giving Tuesday 2020, offer your own matching gift challenge instead.
Whether you’re a professional at an animal shelter, a food bank, a school, or another organization, recurring donations relieve some of the stress that comes with securing enough funds each month for your nonprofit, which allows you to continue striving toward your cause. Considering that 11.56% of total fundraising came from recurring giving last year,…
Has your nonprofit had peer-to-peer fundraising campaigns in the past? After the campaign, did you follow-up with fundraisers? How? If you’re still lumping fundraisers in with your typical donors, or even worse, not following up with them at all, it’s time to start thinking about a fundraiser retention strategy.
Fundraising and nonprofit marketing can overlap in lots of different places. Why not share the data love as well? Using donor data in your marketing initiatives can move your organization closer to the common goal across the nonprofit sector: increasing donations.
A matching gift challenge campaign is a proven way of motivating donors to give and feel like they’re getting a deal. But who wants to hear “double your impact!” one more time? Not me, that’s for sure.
Are your supporters refraining from giving online? Did you see little to no growth in online donations last year? Or maybe things have been stagnant the past few years? While there’s a lot that goes into online fundraising, from strategy to execution, it all feeds into the success of your online donation process. New year,…
There are several strategic options to consider when it comes to fundraising for your nonprofit, but there’s one powerful social giving method that can really boost your efforts and propel you toward achieving your mission. We’re talking about peer-to-peer fundraising.