Fundraising

Marketing Strategy

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What Website Donors Want from Nonprofits

How great is it when someone lands on your nonprofit’s website and makes a donation without you having to lift a finger? Who doesn’t want more of that?! The trick is figuring out what donors want from nonprofits and making sure that you offer it on your site when the timing is right.

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Marketing Strategy

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How to Encourage Recurring Gifts Online: 4 Actionable Tips

Whether you’re a professional at an animal shelter, a food bank, a school, or another organization, recurring donations relieve some of the stress that comes with securing enough funds each month for your nonprofit, which allows you to continue striving toward your cause. Considering that 11.56% of total fundraising came from recurring giving last year,…

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Online Donations Grade
Usability

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Online Donations: Evaluate and Improve Your Process

Are your supporters refraining from giving online? Did you see little to no growth in online donations last year? Or maybe things have been stagnant the past few years? While there’s a lot that goes into online fundraising, from strategy to execution, it all feeds into the success of your online donation process. New year,…

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