Facebook for Nonprofits

Should Your Nonprofit Start a Facebook Group?
Social Media

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Should Your Nonprofit Start a Facebook Group?

Nonprofit supporters feel more connected to a cause when organizations create the feeling of a close-knit and supportive community. But what else can you be doing to encourage conversation and community amongst your supporters? A Facebook Group is a free and easy way to encourage discussion and connections in a place where your supporters are…

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Facebook Fundraising
Social Media

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Facebook Fundraising: Prepping Your Fundraiser Kit

Meet your supporters where they are — the age-old nonprofit communications adage that stands the test of time. And your supporters are most likely on Facebook. Facebook fundraising allows you to recruit your more gung-ho supporters to raise money for a great cause on a platform where they’re already spending their time.

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Slacktivism
Marketing Strategy

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Slacktivism: How to Gain Supporters Through Social Media

In the age of social media, we’re seeing time and time again that anything can be a fad. Fanny packs, popped collars, the phrase “awesome sauce” and even *gasp* activism. Slacktivism, as many refer to it, occurs when causes come into the spotlight through viral social media attention without many tangible new supporters to show…

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Social Media Graphics
Online Resources

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How to Create Awesome Social Media Graphics for Free

By now, it’s no secret that including visuals in your social media posts means more engagement. Facebook posts with an image get 2.3 times more engagement than those without, and Twitter posts with an image and summary are 78% more likely to get shared. Could your nonprofit use some help creating free social media graphics?

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Social media traffic
Social Media

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Drive Social Media Traffic to Your Nonprofit Website

People spend a lot of time on social media, and a huge part of nonprofit marketing is meeting supporters where they are — on their phones, in their email, on search engines and, yes, on social media. Capturing social media traffic isn’t difficult, but it does take time and a well-rounded knowledge of your audience.

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