Your nonprofit has a lot of unique and important features to it, and you want people to know about them. It’s tempting to throw them all in your website’s main navigation so they won’t be missed, but this isn’t necessarily a good idea.
There’s a lot that goes into local SEO for nonprofits, and there are a million and one local SEO guides out there. They can be pretty great, but they can also be confusing and a tad overwhelming if you’re just starting to figure all of this stuff out.
Does your nonprofit offer a service in a specific geographic location? If you do, making people aware of your existence and getting them through your front door is probably pretty high on your list of priorities.
We recently published our first post on John Haydon’s blog. We love reading everything John publishes, so it was awesome to write a guest post for him.
The Internet is supposed to make life easier. Using a website should never be a trying experience. And yet, sometimes it can be downright frustrating.
Most nonprofits want to drive traffic to their website. And that makes sense. What’s the point of having an awesome website if no one visits? One of the most crucial components of driving traffic to your site is earning high-quality inbound links, or links from other websites pointing to yours.
When tasked with evaluating your nonprofit’s site design, you may wonder where to start. What are you supposed to be looking at? What is the most important part of your design? While there are a lot of important elements of your website design, one of the most important is your typography.
Do links really warrant a blog post all their own? When developing content, links are often an afterthought (if to be honest they’re given any real thought at all). Not only is this approach a mistake, but it can significantly hamper your nonprofit’s ability to raise money, drive volunteers and get site visitors excited about…
301 redirects are like referees in any sport – you don’t really notice them until something goes wrong. But when something goes wrong, the fans start booing, your visitors get frustrated and they ultimately leave your website unable to find what they’re looking for. So what exactly are 301 redirects? They’re a signal to both…
If you’ve ever browsed the web, you’ve seen them. If you’ve ever written any web content, you’ve almost definitely used them (at some point, even if you’re not ready to admit it). Those two words, forever linked together, set apart by an underline and a contrasting color: Click here How can these two harmless words…